Building Trust with Your Customers Using Case Studies
Press releases get your case studies read and reported on.
Should a Press Release Have A Call To Action?
Don't leave money on the table.
Get Your Press Release Noticed: Write for the Small Screen
Think about who's reading your press release - and how.
Yes, You Can Convert Your Articles into Press Releases
You've already created the content Adapt and use it again. And again.
Press Releases With Pictures Are Worth 1,000 Words
Like you, reporters cannot "unsee" pictures. Neither can Google.
How do you measure the value of a press release?
When people ask “What can I expect from a press release?” I show them many ways a press release can help them get publicity, prospects, sales, or build their credibility. These questions might help you focus on what’s important – and ROI measurement that you hadn’t considered. · Did your press release help [...]
Publicity Consultant Dan Janal Shares Press Release Secrets on Publishing Profits Podcast Show
I’m a guest on today’s Publishing Profits Podcast Show. Here’s what they wrote to promote it: Dan Janal shares brilliant insights into how press releases work, how to use them for maximum effect, and some new and exciting ways to get publicity and exposure for yourself and your book. If you’re interested in media exposure [...]
Publicity expert Dan Janal appears on “The Real Deal with Jason Silverman”
My interview on “The Real Deal with Jason Silverman" is now live! I shared lots of great advice on how to get publicity. You can find the interview on Jason's website J. The name of this show is: How to Write and Use an Effective Press Release with PR Expert and Internet Marketing SuperStar Dan Janal [...]
How Do You Measure the Value of a Press Release?
Setting realistic goals and expectations should be one of the first things any service provider does with a client. So, when people ask me how did their press release do? Or “What can I expect from a press release?” I show them numerous ways a press release can help them get publicity or prospects, or [...]
SEO Publicity Strategist Dan Janal Asks “Is Your Press Release Kosher?”
Dan Janal Google announced new requirements for press releases a few days ago. It’s taken a few days for the SEO community to wrap their arms around the newest rules and regulations. I wanted to boil it down so you know what to do and what not to do. I’ll spare you the [...]