Why Your Press Releases Don’t Get Attention
Here's what you can do about it.
Should Press Release Headlines Contain Puns and Jokes?
Your reader might laugh. But will reporters and search engines notice?
Building Trust with Your Customers Using Case Studies
Press releases get your case studies read and reported on.
Do You Make These 10 Fatal Press Release Mistakes?
I had to get this off my chest - don't louse up a great opportunity!
Should a Press Release Have A Call To Action?
Don't leave money on the table.
Leverage Breaking News in Your Press Release
All it takes is awareness.
Building Trust with Your Prospects by Using Case Studies
It's a great way to persuade your prospects you can help them.
Yes, You Can Convert Your Articles into Press Releases
You've already created the content Adapt and use it again. And again.
Why Reporters Like Getting Story Ideas from Press Releases
Reporters can quote you without even having to call you.
Press Releases With Pictures Are Worth 1,000 Words
Like you, reporters cannot "unsee" pictures. Neither can Google.